AgriFutures Australia
- Strategy Development
- Project Management
- Media Relations
- Facilitation
- Research
- Stakeholder and Community Engagement
THE BRIEF
- Lead the 12-month Community Perceptions and Worker Experiences Program on behalf of AgriFutures Australia
- Deliver insight into community perceptions of working in agriculture, fisheries and forestry industries, and explore worker experiences and the impact they have on workforce attraction and retention
- Inform actions to improve the sector’s capacity to attract and retain workers
- Establish a baseline for industry to measure effectiveness of further interventions
THE SOLUTION
- Facilitation of industry forums and roundtables
- Stakeholder consultation and engagement
- Event management
- Media relations campaign
- Comprehensive reporting
- Development of collateral material
THE OUTCOME
- Face to face roundtables with 85 key stakeholders
- Extensive stakeholder engagement with 54 organisations via three virtual roundtables
- Strong media reach with potential news reach of 100M people
- Engagement with 14 of the 15 Rural Research and Development Corporations
- 22 project outputs including research reports, summaries, Q&As, pathway model, media release, key messages and communications collateral
To find out more visit - Community Perceptions and Worker Experiences Program | AgriFutures Australia
